There's problem no telejunkie in India who hasn't heard of Ekta Kapoor, the soap queen of Indian television. In fact, her fixation of the letter K has also let her to be dubbed, somewhat painfully, as Kekta Kapoor. Of course, she's also Jumpin' Jack Jeetendra's daughter.
However, we believe that despite the series of hit series that Ekta has churned out, she has potential that still remains to be fulfilled.
In this regard, we would like to suggest that she look at programmes that already exist on Indian television, rework them and make them popular.
Here's our list of half-a-dozen such ventures she can undertake:
1. Krishi Darshan: This old staple of Doordarshan could do with some jazzing rather than having the same ol' same ol' petrified agriculturists discussing their potato crop. Ekta's just the chick who can make the difference. The sordid family secret related to bhindi ki kheti? Or the mother-in-law and her rage over the wrong brand of urea purchased by the daughter-in-law from a family of marginal farmers? There's fertile soil here for her to till.
2. Kaun Banega Krorepati: Now that the show is lagging and the TRPs are dropping despite the Big B and other stunts, it's definitely time for Ekta to step in and take charge. Add some real masala to the show rather than the special episodes with stars that are so obviously fixed in advance. Like having the contestant drop dead on the verge on answering the jackpot question, clutching his chest, before he's revived some time in the future.
3. Kricket: Okay, so we all know that it's all stage managed, so might as well add some tinsel to the game. Ekta would be the prefect person to stretch 13 episodes out of one one-day international, perhaps with a special devoted to Saurav Ganguly dancing around the stumps with Nagma.
4. Kabaddi: Keeping with sports, no one in this country watches this indigenous event. It needs the marketing skills of the redoubtable Miss Kapoor to make it the happening sport in the nation. After all, it suits her scheme of things just so; it does start with a K, doesn't it?
5. KTV: The all-day soap that can be interrupted with film songs and Indipop in between the gallons of glycerine normally shed during any particular Sri Balaji Films production.
6. The Knews: Boring anchors, boring visuals, boring analysts, boring weather forecasts, boring business. What you really need is pizzazz. And Ekta can provide that with her inimitable elan. She can add flavour to the news section by getting anchors to cry hysterically over Atal Behari Vajpayee's next knee surgery or laugh crazily over George Fernandes's next Press conference.



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